Thursday, 18 July 2013

Marketing Strategy - POWER BANK

Our marketing strategy can be divided into 4 categories which are :-


  • promotion
  • place
  • design
  • price


PROMOTION
  • 10% reduction if buy 2 power bank
  • free postage
  • special price for the bulk purchase
  • free gift for the first 100 customer

PLACE


Our premises are located at Bandar Pusat Jengka. We found that there is no power bank shop in this city, so we decided to open the premises in this city. The premises are located near the UiTM so our target market is students. Nowadays many students used advanced gadget and the battery drain faster. So they need the power bank to charge their gadget at any place and any time. Now they no need to worries about the battery problem because we have found the solution.


DESIGN & PRICE
  1. 2500mAh : RM50.00

nealofu power bank


cakk lempong power bank


bobo power bank

2.    3000mAh : RM65.00


dettol power bank


teduhan kasih power bank


snoopy power bank


garang power bank

3.    10,000mAh : RM90.00


ais krim goreng power bank


cap kipas udang power bank


potato banana power bank

4.    20,000mAh : RM120.00


ferrari power bank


schawal power bank


hagimaru power bank


asam boi power bank


marlrokak power bank








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